Personal Care

April 15, 2019 by admin

Personal Care

Personal care products have been at the core of WIPRO Consumer Care for over three decades. Showcasing a vast portfolio in the personal care space, our products are presents in households close to 60 countries. Each product has its own speciality, and is aimed at addressing personal care challenges world over. Our entire portfolio includes :-

Santoor

Santoor

Santoor, our flagship brand is the second largest selling soap in India. It is also the biggest brand in Southern and Western India.

Santoor was the first brand to bring the goodness of sandalwood and turmeric in a convenient soap format. Since its launch more than 30 years ago, Santoor has become synonymous with younger looking skin. It is one of the most recalled consumer brands in India.

Santoor offers complete bathing solution for all segments of consumers. The range includes:

Chandrika

Chandrika

Chandrika is the world’s first Ayurvedic soap and was launched in 1940 by C R Kesavan Vaidyar, an Ayurvedic practitioner from Irinjalakuda, Kerala. Wipro Consumer Care acquired marketing rights for Chandrika in 2004. Over the years, the brand has become a leader in the natural soap segment in Kerala and is among the top selling soap brands in Tamil Nadu, Karnataka and Maharashtra.

For more than 75 years, Chandrika’s pure Ayurvedic ingredients are known to cure skin problems and give Clear, Flawless Skin, naturally. Made with 85% pure coconut oil, it is the only soap in the world which contains a high level of food grade coconut oil.

The soap formulation has not changed since 1940 and it is still made by hand, mixing coconut oil with all the other ayurvedic oils like Palmarosa Oil, Lemon Peel oil, Sandal Wood Oil, Wild Ginger Oil, Orange Oil and Patchouli Oil. With regular use, Chandrika protects from common skin problems like Pimples, dark spots, rashes, pigmentation etc. The result – clear, blemish-free skin, naturally! Regular consumers swear by the efficacy of the Soap.

Apart from the original soap, Chandrika is also available as:

Enchanteur

Enchanteur

Enchanteur is a French inspired fine fragrance, body and bath care brand that seeks to spark moments of romance at every stage in woman’s wondrous journey of love. The brand is for the young, romantic modern women.

The range offers an elegant collection of toiletries, perfumes and Deo. It unfolds your natural magic

Enchanteur range includes:

Yardley

Yardley

Yardley is one of the oldest consumer brands known to man. It is quintessentially an English brand. It was officially appointed to be the perfumers for the royal family, and over the years, earned many royal warrants. The House Of Yardley prides itself in crafting authentic, rich and iconic English fragrances, with Lavender being its signature. It is today famous as a purveyor of luxury fragrances and soaps. With the continued patronage of loyal consumers across the globe, Yardley continues to contemporise and adapt to changing times with new fragrances every year.

Yardley became a part of Wipro Consumer Care family in 2012. Yardley range includes:

Aramusk

Aramusk

Our personal care portfolio has male grooming brands, namely Aramusk and Yardley for Men.

Aramusk is India’s oldest deoderant men’s soap brand. Wipro Consumer Care acquired the brand in 2011. It is one of the key brands in Wipro Consumer’s male grooming portfolio. Aramusk range includes Soaps and Deoderants.

It’s the gentlemen thing. This quintessential English brand offers a range of Eau De Toilette and Deoderant sprays for men.